Legal

Privacy Policy

How we collect, use, and protect your information — including text messaging (SMS) consent.

Last updated: July 2, 2026

This Privacy Policy explains how Yvonne Russell, a licensed REALTOR® with Realty ONE Group Mendez Burk ("we," "us," or "our"), collects, uses, and protects information when you visit homes-el-paso.com, contact us, or opt in to receive communications from us.

1. Information we collect

  • Information you provide: name, email address, phone number, mailing address, and any details you share through our contact form, chat widget, phone calls, or text messages.
  • Real estate preferences: your buying, selling, or relocation needs, budget, timeline, and property interests.
  • Automatically collected data: IP address, browser type, device information, pages visited, and referring site, collected through standard analytics tools.

2. How we use your information

  • To respond to your inquiries and provide real estate services.
  • To send you property listings, market updates, appointment reminders, and relevant offers you have requested.
  • To communicate with you by phone, email, and — where you have opted in — text message (SMS).
  • To improve our website and services.
  • To comply with legal and regulatory obligations.

3. SMS / text messaging consent

When you provide your mobile phone number and opt in to receive text messages from Yvonne Russell — whether through our website chat widget, a form, or in person — you consent to receive SMS messages related to your real estate inquiry, appointment reminders, property updates, and promotional offers.

  • Message frequency varies.
  • Message and data rates may apply.
  • Reply STOP at any time to unsubscribe. Reply HELP for help.
  • Carriers are not liable for delayed or undelivered messages.
  • Your consent to receive text messages is not a condition of any purchase.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties. Information may be shared with subcontractors that provide support services (such as our SMS messaging platform, LeadConnector/GoHighLevel) strictly to help deliver the messages you have requested, and never for their own marketing.

4. How we share information

We do not sell your personal information. We may share information only with:

  • Service providers who help us operate our business (for example, our CRM, email, and SMS platforms), under confidentiality obligations and only as needed to deliver the services you requested.
  • Our real estate brokerage, Realty ONE Group Mendez Burk, and licensed transaction partners as needed to serve your real estate transaction.
  • Legal or regulatory authorities when required by law.

5. Cookies & analytics

Our website may use cookies and analytics tools to understand how visitors use the site. You can disable cookies in your browser settings; some features may not function as intended if you do.

6. Data security

We use reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Your choices

  • Email: click "unsubscribe" in any marketing email.
  • Text messages: reply STOP to opt out at any time.
  • Access or deletion: contact us using the details below to request access to or deletion of your information.

8. Children's privacy

Our services are not directed to individuals under 18, and we do not knowingly collect information from children.

9. Changes to this policy

We may update this Privacy Policy from time to time. The "Last updated" date above reflects the most recent revision.

10. Contact us

Yvonne Russell, REALTOR® — Realty ONE Group Mendez Burk
5925 Silver Springs Dr, El Paso, TX 79912
Phone/Text: (915) 873-8646
Email: yrussell@homes-el-paso.com

See also our Terms & Conditions.